We all know the benefits of having a presence on Facebook, Flickr, Twitter, and so on, but the fact is that any interaction you have on there may not be seen by visitors to your main website. We've been looking at a neat piece of code that you can...
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Does Twitter rule your life? Not THIS much.
Fancy fifteen minutes of power? Then you may want to send David Perez a tweet this week. This hapless Advertising Recruiter is promising to do everything - provided it's legal - that his Twitter followers suggest, for a week. What's more, he'll be...
World’s Biggest Coffee Morning – getting started!
You may have heard of Macmillan Cancer Support's magnificent annual fundraising campaign called the World's Biggest Coffee Morning. People are encouraged to hold coffee mornings at work, school, in their own homes, etc., to raise money for the...
Google Maps adds property listings
From today, Google offers users the option to see properties for sale and rent as an overlay to UK maps. This free service is clearly of great benefit to the many small businesses who operate as estate agents or letting companies: Google says "We...
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The Customer is King
These are wise words indeed from Mahatma Gandhi: A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in...
World’s Biggest Coffee Morning – cancer charity coffee morning event – Macmillan Cancer Support
We are joining in with the World's Biggest Coffee Morning in aid of Macmillan Cancer Support and would like to invite you, your work colleagues, your friends, and family to come and join in too! The event is open to the public and will be taking...
Google Fast Flip – saving our newspapers?
It's a known fact that people read quickly online - if you can call it reading, that is. They scan pages at a much faster rate than they would read a book or a newspaper. It's an odd phenomenon, and one which we can only assume has something to do...
Educate yourself with Google’s Internet Stats
Have you ever needed to convince stakeholders of the value of your website? Possibly you're not even 100% convinced yourself. In either case, Google's Internet Stats page is the place to visit for nifty soundbites. Next time you have to present to...
A small change to Google
It's a small change - but Google's making a big thing out of it. You may have noticed, last time you visited Google, that the size of the search box has increased. There again, you may not have noticed: it's quite a subliminal tweak, and, as search...
Google domestic trends
If you're in the selling business, Google's Domestic Trends reports should interest you. They are based on the idea that search data can inform us about the purchasing intentions of the populace. If people are searching for terms like 'jewelry',...
Happy tenth birthday, Blogger!
On 1st January 1999, the Euro was introduced. In August of the same year, Blogger, the online blogging platform subsequently bought by Google, was launched. It heralded the arrival of mainstream, accessible web publishing for all. We're pretty much...
Social media in the workplace: two approaches
Regular readers of this blog will know how we feel about social media for business: we're in favor! We were interested, therefore, to follow two news stories this week, one reporting that Portsmouth City Council is banning their workers from...
What will the mobile web mean for your business?
The popularity and simplicity of the iPod Touch and iPhone have done what many have tried and failed to do: turned the UK on to the possibilities of the mobile web. But what might it mean for you, your business, and for the Search industry, as more...
The importance of anchor text
Anchor text: not everyone knows what it is, and yet it's vitally important to the business of SEO. It's quite possible you've written some yourself, without ever realizing you were doing so, for it is one of the fundamentals of the web. Like most...
Don’t ignore a billion users
Firefox recently announced that their internet browser has been downloaded a mind-boggling billion times. Now, we shouldn't fall into the trap of thinking that this means Firefox has a billion users: typically, a single user would have downloaded...
Five simple ways to engage with your customers on Facebook
If you are one of those who habitually use Facebook in your day-to-day social life, then you probably know instinctively how best to use it in the marketing of your business. Keeping abreast a lively social circle does not require wildly different...

